Carrefour - Social
Carrefour - Les jours Hallucinants
The brief: How to bring the Facebook’s fan into the madness of Les jours Hallucinants?
The idea: A genie, wearing in a bling-bling and hip-hop way, invites himself on the Facebook page. Herevisits the tale of Aladdin in a 21st century way
The execution: The Facebook page is animated by the posts of the genie, using a fun tone, he indicates to the fans where they can find the best offers in the online catalogue.